Formula E released a small teaser under the tagline ‘It’s On’ for Season 10, showcasing a Tokyo store rumbling on while watching an EPrix.

The 2023/24 ABB FIA Formula E World Championship is almost upon us, and its set to be the biggest and most competitive season yet. With GEN3 heading into a second campaign, after what was a super close-run first outing this year, all the signs are pointing towards Season 10 stepping things up a level further.

A record 17-race calendar, with a maiden trip to Japan and a long-awaited return to China, means there’ll be more silverware to fight over than there’s ever been in a single season. Whoever hits the top in 2023/24 will have earned it and after a typically fraught, ultra-competitive test in Valencia, half the grid will have their eyes on the prize.

Take a look inside a Tokyo store, run by a Formula E superfan, with the action in full flow! Keep an eye out for all the Formula E collectibles and trinkets hidden away…


[Note: The story is as per press release]