With the 2025 F1 season nearby, FormulaRapida.net has compiled a full list of the sponsors that joined or left teams from last year to this.
It would be fair to say that F1 wouldn’t look anything like it does now without the investment from sponsors and partners. Whether that be to drivers and teams, or to the sport itself, business partnerships are a win-win for a sporting competitor from a financial standpoint and for their own recognition and brand identification.
In modern Formula 1 there are many different avenues a sponsor can go down in partnering either long or short term with an F1 driver or team, such as a technical partnership, provider partnership or an official brand partnership to name a few.
The type of alliance is often kept under wraps, but all teams publish full lists of their official partnerships which are ever-changing as deals are signed and contracts run their course. The list excludes some of the drivers’ personal partners/providers and is only accurate at the time of writing – updates will be made later in the year:
Mercedes:
Departed within last 12 months: Tommy Hilfiger, Puma, Police, OZ Racing
Joined for 2025: adidas, signify, Mous
Current Partners: Petronas, Ineos, Crowdstrike, TeamViewer, UBS, Snapdragon, G42, Akkodis, IWC Schaffhausen, Hewlett Packard Enterprise, Solera, Nuvei, Einhell, AMD, The Ritz Carlton, Sherwin Williams, Endless, Pirelli, SAP, WhatsApp, Luminar, BetterUP, adidas, signify, Mous
Red Bull:
Departed within last 12 months: BYBIT, Cash App, Inter Proteccion, Hwelett Packard Enterprise, Telcel, Claro, HP/Poly, Build for Athletes, Athletic Propulsion Labs, BMC, Blenders, Artic Wolf, Zoom, Sui
Joined for 2025: Gate.io, 1Password, Yeti, Maui Jim, Ava Trade, Pepe Jeans, Philips, neat
Current Partners: Oracle, Tag Heuer, Rauch, Pirelli, Mobil 1, Esso, Siemens, AT&T, Hexagon, DMG Mori, Ansys, PWR, Gold Standard, Armor All, Castore, New Era, Hard Rock International, ROKT, Honda, CDW, Sparco, Visa, Heineken, Patron, Gate.io, 1Password, Yeti, Maui Jim, Ava Trade, Pepe Jeans, Philips, neat
Ferrari:
Departed within last 12 months: Santander, Harman Automotive, Riva
Joined for 2025: HP, UniCredit, ambipar, Chivas Pegal, Espacto, Vantage, IBM
Current Partners: Shell, Ray-Ban, AWS, Richard Mille, Ceva Logistics, OMR Automotive, MAHLE, Pirelli, Puma, Bell, SKF, Vistajet, NGK Spark Plugs, Brembo, Riedel, Iveco, ManPower Group, Technogym, Garrett, Giorgio Armani, Sabelt, VGW Play, Genesys, Bitdefender, HCL Software, ZCG, Bang Olufsen, Ecopol, Ohlins, DXC Technology, Peroni, Philip Morris International, Celsius, HP, UniCredit, ambipar, Chivas Regal, Espacto, Vantage, IBM
McLaren:
Departed within last 12 months: DarkTrace, Coca Cola, Sparco, Webex, Technogym, VM Ware, Cadence
Joined for 2025: Mastercard, allwyn, okta, Goldman Sachs, alteryx, eBay, Greene Tweed, T Mobile, LEGO
Current Partners: British-American Tobacco (A Better Tomorrow), Splunk, Dell Technologies, Alteryx, Smartsheet, Medallia, Arrow Electronics, Richard Mille, Hilton, Unilever, FxPro, Deloitte, TUMI, CNBC, Ashurst, Stratasys, KAUST, New Era, FAI Aviation Group, Cisco, AkzoNobel-Sikkens, Castore, SunGod, Google/Chrome, Pirelli, OKX, Android, DP World, Jack Daniels, DeWalt, K-Swiss, Monster Energy, Salesforce, Estrella Galicia 0,0, Dropbox, Workday, Ecolab, Airwallex, ON Optimum Nutrition, Halo ITSM, Udemy, Reiss, Alpinestar, Mastercard, allwyn, okta, Goldman Sachs, eBay, Greene Tweed, T Mobile, LEGO
Alpine:
Departed within last 12 months: Castrol, BP Ultimate, Kappa, KWAY, Yashoo!, Alpine Eyewear, GCaps, Hexis, Perkin Elmer, Amazon Music
Joined for 2025: Eni, MSC Cruises, R5 Turbo 3E, Arctic Monkey, ApeCoin, Banco BRB, Castore, INFINOX, mercado libre, Modo Casino, New Era, Oakberry, The Venetian Resort, Lumi, Jaaq, M-Experiment
Current Partners: BWT, Renault E-Tech, Binance, Mobilize Financial Services, Microsoft, Sprinklr, Boeing, Delphi, Eurodatacar, Shamir, 3D Systems, Alpinestars, Matrix, Pirelli, Roland, Track Racer, Canel’s, businesssolver, XBOX, mntn, Qatar Airways, H Moser & Cie, Eni, MSC Cruises, R5 Turbo 3E, Arctic Moneky, ApeCoin, Banco BRB, Castore, INFINOX, Mercado libre, Modo Casino, New Era, Oakberry, The Venetian Resort, Lumi, Jaaq, M-Experiment
Visa Cash App RB:
Departed within last 12 months: Orlen, Epicor, FlexBox, P448, Ravenol, AlphaTauri
Joined for 2025: Hugo Eyewear, RebelDot, Airtasker, dynatrace, Student.com, Roboze, hahnair
Current Partners: Honda, Randstad, Pirelli, Riedel, Siemens, Xmtrading, Visa, Cash App, Hugo, Tudor, NEFT Vodka, Piquadro, Hugo Eyewear, RebelDot, Airtasker, dynatrace, Student.com, Roboze, hahnair
Aston Martin:
Departed within last 12 months: Juniper Networks, Avatrade, EPOS, Globe Trotter, Alpinestars, Banco Master
Joined for 2025: Maaden, Glenfiddich, coinbase, pepperstone, Circle, xerox, arm, Atlas Air, Elemis London, Puma
Current Partners: Cognizant, Aramco, SentinelOne, Citi, JCB, NetApp, Boss, Girard Perregaux, Bombardier, Pirelli, Tik Tok, Ogio, Oakley, Stilo, Velocity Black, Valvoline, NexGEN, Banco Master, servicenow, Regent Sea Cruises, WolfGang Puck, Financial Times, OMP, stichd, Maaden, Glenfiddich, coinbase, pepperstone, Circle, xerox, arm, Atlas Air, Elemis London, Puma
Williams:
Departed within last 12 months: Michelob Ultra, Financial Times, Boradcom Software, PureStream, Crew Clothing Company
Joined for 2025: Atlassian, Santander, Keeper, FanCapital, Reviva, Zoox
Current Partners: Gulf, Duracell, Stephens, Dorilton Ventures, Pirelli, Life Fitness, SIA, Kraken, Komatsu, My Protein, VAST, THG Ingenuity Commerce, Puma, Atlassian, Santander, Keeper, FanCapital, Reviva, Zoox
Sauber:
Departed within last 12 months: Acceleron, Marelli, Save the Children, Hyland, Rebellion, Socios.com, MindMaze, Ciesse Piumini, Everdome, Georg Fischer, Seagate, WhistlePig, Lemo, Vibratech
Joined for 2025: zero, Jeckerson, Beyond Nations, Edelweiss, +GF+, Tucano, Catalano, Libertex, CoinPayments, Admin By Request
Current Partners: Code Zero, Camozzi, Globeair, Singha, Additive Industries, Mitsubishi Electric, Pirelli, Puma, Sabelt, Walter Meier, Web Eyewear, JigSpace, Brutsch-Ruegger, Riedel, Stake, Kick, Agilis, Cielo, Mascot Workwear, SenseTime, FIX Network, Sunoco, Extreme Networks, Scania, Hewlett Packard Enterprise, zero, Jeckerson, Beyond Nations, Edelweiss, +GF+, Tucano, Catalano, Libertex, CoinPayments, Admin By Request
Haas:
Departed within last 12 months: Chipotle, Hantec Markets, Oakberry, OpenSea, Palm Angels
Joined for 2025: Toyota Gazoo Racing, CommScope, Mphasis, Orion180, Ruckus, UChicago Medicine
Current Partners: Haas Automation, Alpinestars, Pirelli, Schuberth, Taittinger, Tricorp Workwear, MoneyGram, Haas Tooling, Travis Mathew, Play & Go, MGM Rewards, New Era, Toyota Gazoo Racing, CommScope, Mphasis, Orion180, Ruckus, UChicago Medicine
Formula 1:
Departed within last 12 months: ROLEX, Workday, Ferrari Trento, 1888BET, AMG, Aston Martin
Joined for 2025: LVMH (Louis Vuitton, TAG Heuer, Moet Hennessy, Belvedere), Santander, allwyn, Globant, Las Vegas Convention and Visitors Authority, Nestle, Aggreko, McDonalds
Current Partners: Aramco, Pirelli, Crypto.com, BBS Motorsport, DHL, Heineken, AWS, Liqui Moly, Fanatec, Tata Communications, MSC Cruises, Salesforce, Qatar Airways, Lenovo, Paramount+, American Express, Puma, LVMH (Louis Vuitton, TAG Heuer, Moet Hennessy, Belvedere), Santander, allwyn, Globant, Las Vegas Convention and Visitors Authority, Nestle, Aggreko, McDonalds
Here’s F1 2025 details
Here’s Cadillac being confirmed for F1 2026
Here’s news on F1 naming Belvedere as partner
Here’s F1 financial figures of Q4 and 12 months
Here’s FIA WMSC decisions
Here’s link to a F1 Discord channel, join in to interact
