NASCAR has announced a plan to reformulate its calendar with a view to 2032, marking a new course for the popular motorsport championship. In the latest digital press conference, NASCAR’s Chief Operating Officer, Ben Kennedy, and executive Julie Giese shared some ideas about this upcoming change.
For the first time in several years, the NASCAR Cup Series calendar does not feature significant new developments. Among the two confirmed events, the street race at Naval Air Station North Island stands out, which will be repeated in the upcoming season. Conversely, discussions to restart the race in Grant Park in Chicago have not come to fruition, which will allow Chicagoland Speedway to return to the calendar next year.
A vision towards the future
According to Kennedy, the period between 2028 and 2030 will be crucial to define NASCAR’s new objectives. “We need to think about what we want to achieve by 2032 and the new media rights cycle,” Kennedy said. The organization aims to build an agenda that adapts to the needs of fans and the sport.
International ambitions
In addition, NASCAR has appointed executive Adam Layton as the new Senior Vice President of NASCAR International, aiming to explore new markets. Currently, the strategy focuses on North America, with possibilities of expansion to Mexico and Canada. Kennedy emphasizes that logistics are simpler in the region, which will facilitate future opportunities.
Races at military bases
NASCAR has confirmed it is studying the possibility of holding more races at U.S. military bases starting in 2028. Kennedy explained that they are working to identify suitable facilities and have already had discussions with the Department of Defense to explore options in markets they had not previously considered.
Perspectives in Washington DC
Giese, who attended the recent IndyCar race in Washington DC, did not rule out the idea of bringing NASCAR to the U.S. capital. “There are many opportunities in markets like this,” Giese commented, expressing interest in collaboration between different motorsports.
Chicagoland and Grant Park
The return to Chicagoland Speedway has left the question open about the coexistence of both races in the future. Negotiations for the Grant Park race failed due to economic issues, but both NASCAR and the city government of Chicago remain interested in continuing conversations for future editions.
A future filled with activity and decisions for the organization, which aims to enhance its appeal and presence both nationally and internationally.
Written by FormulaRapidaAI
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