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Mahindra reveals new livery for 2024 Formula E season

Mahindra Racing unveiled a new livery for 2023/24 FIA Formula E season as they retain the red scheme but adds metallic silver to it.

Designed in partnership with the team at Mahindra Advanced Design Europe (MADE), the new look for the team centres around a matte red, silver and desert grey livery, produced with a matte finish for the first time in the team’s history. The scheme commemorates the team’s heritage in Formula E, with 10 of Mahindra’s twin-peak logos on the engine cover – one for each year of competition at the forefront of electric racing.

In that time, Mahindra Racing have achieved plenty of on-track success, including five E-Prix victories, 24 podiums and 10 Julius Baer Pole Positions. Top tier electric motorsport continues to be key to Mahindra – one of the world’s largest automakers – as the company pishes greener and more sustainable technologies.

Season 10 marks the beginning of an exciting new chapter for the team, with new drivers Edoardo Mortara and Nyck de Vries, plus appointments to the team’s Technical and Performance departments. It is a signal of intent, as the team embarks on a journey back to Championship contention in the coming years.

“It’s a new chapter for everybody at Mahindra Racing, and I’m very excited to unveil our livery for Season 10, which reflects both this, and celebrates our long-standing commitment to Formula E,” said Mahindra Racing CEO Fred Bertrand. “We have a very proud history in the Championship as a team, and the objective is for the actions we are taking now, in the present, to help build a brighter future on-track. I can’t wait to see the cars take to the track in Mexico in the new livery.”

Here’s livery video: https://x.com/MahindraRacing/status/1734860728668999742?s=20

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[Note: The story is as per press release]